'What if she isn't happy - does she think men are happy in this world? Doesn't she know how lucky she is to be a woman?'The pioneering Betty Friedan here identifies the strange problem plaguing American housewives, and examines the malignant role advertising plays in perpetuating the myth of the 'happy housewife heroine'.Penguin Modern: fifty new books celebrating the pioneering spirit of the iconic Penguin Modern Classics series, with each one offering a concentrated hit of its contemporary, international flavour. Here are authors ranging from Kathy Acker to James Baldwin, Truman Capote to Stanislaw Lem and George Orwell to Stevie Smith; essays radical and inspiring; poems moving and disturbing; stories surreal and fabulous; taking us from the deep South to modern Japan, New York's underground scene to the farthest reaches of outerspace.
Betty Friedan (1921-2006) is hailed by historians as a seminal figure in the 'Second Wave' of the women's feminist movement. In 1957, Friedan wrote a questionnaire for her former classmates at a reunion at the all-female, Smith College. The results revealed that many women shared the same frustrations as her in their roles as housewives and mothers. Friedan's findings provided a clear-eyed analysis of the issues that affected women's lives in the decades after the Second World War, and became the basis to her book, The Feminine Mystique. A sensation on publication selling over 3 million copies, it established Friedan as one of the chief architects of the women's liberation movement.